Quick Nutrition Tip, Reality Check and Chic-Fil-A Roast!

Things aren’t always what they seem – especially when it comes to food marketing. Witty copy writers and cool packaging seem to be the driving forces of unhealthy food products disguised as healthy grub.

The latest and greatest thing to hit the market is the Chic-Fil-A grilled nuggets. Their entire marketing campaign is imaging these little nugs as a healthy option. Healthier than a fried chicken sandwich? Absolutely? But, are they good for you? Not really.

Side note: I hate the word “nugget” in this context? Any farmers out there? Can you guys show me where, on a chicken, the “nugget” is located? I can find the breasts, wings and thighs but just can’t seem to find the nuggets. Hmm.

Anyway.

Here are the ingredients stated on the Chic-Fil-A website for these healthy nuggets:

Grilled chicken (whole breast filet, seasoning [water, apple cider vinegar, soybean oil, yeast extract, salt, modified corn starch, palm oil, dehydrated garlic, dehydrated onion, corn maltodextrin, sea salt, flavor, sugar, chicken stock, cane molasses, chicken fat, spice, natural flavor {including smoke}, dextrose, lemon peel, citric acid, red bell pepper, orange juice concentrate, grape juice concentrate, natural flavor, paprika, vinegar, xanthan gum, ascorbic acid, and spices]).

Seems a bit excessive. Again, this is better than their chicken sandwich but still doesn’t look like anything I’d want to eat.

According to their menu, a 12-count of these will cost you $5.75 solo or $8.59 as a combo meal (with a side). For the sake of simplicity, I’ll be using the solo option for the example below.

The macro-nutrition on the nuggets are as follows, according to Chic-Fil-A’s website:

  • 200 calories
  • 4.5g Fat
  • 34g Protein
  • 6g Carbohydrates

This is roughly the equivalent of 7 ounces of chicken from the supermarket. Also, the store-bought chicken won’t have any of the crappy ingredients listed above. You can season it on your own. The BIG difference is that you’re paying nearly 5-times the price!

You can get chicken breast at ANY store for around $3 per pound (on the high end). That means chicken is about $0.19 per ounce. At that price, a 7-ounce serving of store-bought chicken is $1.33 – compared to the $5.75 you’re paying at Chic-Fil-A.

I get a lot of people asking me what the best healthy on-the-go option is and if these Chic-Fil-A nuggets are a good candidate. The best healthy, on-the-go option is for you to plan ahead, be accountable and put in the effort needed to set yourself up for success!

If you can look at these stats and willingly pay a 332% price increase for compromised nutrient density instead of spending 1-hour per week planning your meals, then [HARSH TRUTH ALERT] you just don’t want “IT” bad enough.

I’m not meaning to pick on Chic-Fil-A, there are plenty of restaurants that fit this example. Chic-Fil-A commercials are just running at a constant right now so it was on the top of my mind. Shoutout to their marketing department!

But in all seriousness, I’m not saying dining out is the worst thing you could ever do. I’m saying dining out because you’re too busy, you just don’t have time to cook, it’s just so much more convenient, etc. is a lack of commitment, determination and effort.

Let dining out be your plan to fall back on or last resort, not what you depend on to get healthier. Because, trust me, these food corporations DO NOT have your back like I do.